THE RED RIBBON: Gateways to Chinatown
Competition Entry
Authors: Ana Rolim & Eisner Design (Joe Eisner and Rosanna Lee).
Interns: Hugo Santiago, Luiz Marques, Marcella Spinelli and Wanessa Rodrigues
Competition booklet design: Salvatore Fanara
Imagine a vibrant red ribbon weaving through the heart of Manhattan's Chinatown, uniting the neighborhood's essence. In Chinese culture, the ribbon symbolizes positivity and unity, echoing our proposal's aim to infuse movement and connection into the area.
Resonating with Chinatown's rich cultural tapestry, the ribbon embodies warmth, communication, and inclusivity. It serves as a conduit for storytelling, bridging past, present, and future. Crafted from lightweight fiberglass, its flowing form exudes energy, inviting interaction.
The ribbon's underside houses a dynamic organic screen, narrating tales of tradition and innovation. As visitors engage with it, they participate in shaping Chinatown's narrative, breathing life into its heritage. Ultimately, the ribbon becomes an experiential landmark, embodying the spirit of both Chinatown and New York City.